SparkFeed

For agencies

Keep client research
close to the work.

Follow public client, competitor, and industry sources in one reading space. Organize what you read before the next brief.

A paper collage of grayscale research clippings gathered in folders, linked by fine lines and marked with a coral tab.
What to follow

Start with the sources behind the brief.

Bring client updates and wider context into one reading routine.

Client updates

Follow public company blogs, product notes, and supported pages.

Industry coverage

Read trade publications alongside the sources clients share.

Reference sources

Keep useful public research and guidance within reach.

A better research routine

The client’s world. In a wider view.

Keep public updates together, then make room to review what they mean.

Three grayscale client and industry clippings connect to one pale-blue brief card with a coral tab.

Start with the question.

A client update is one part of the picture. Follow it beside trade publications and relevant public sources to give a brief more context.

  • Group sources by client or topic
  • Keep the source beside each article
  • Read the original before you cite it
Choose a source set

Keep useful links close.

Organize sources in folders. Save individual articles to Favorites for another look. Then shape the brief in the document or tool your agency already uses.

Client foldersFavoritesOriginal links
Explore a sample brief
An open blue folder holds saved article clippings beside one coral-marked selection.

See the idea in practice

From source to a sharper brief.

Explore a fictional garden retailer source set. Choose a research angle to see the question an agency might check next.

Garden retailer brief
Research collection

Explore a source set

Fictional sample sources for a garden retailer brief.

Juniper Field · product notes

A refill system joins the seasonal range

A fictional public product note gives the brief a starting point in the client's own words.

Question for the brief

Which materials, prices, and launch dates does the original state?

Check the product page before describing the offer.

A simple workflow

A clear path from research to brief.

  1. Choose a client question

    Start with the brief and the context it needs.

  2. Follow public sources

    Add client, competitor, and industry sources.

  3. Group and review

    Organize sources, read updates, and check the originals.

  4. Write the brief

    Bring your research into the document your team uses.

A clear fit

Bring your next client brief into focus.

Follow public sources and keep useful articles together. Verify, interpret, and share your work in the tools your agency uses.

01Can I organize research by client?
Use folders to group sources by client, topic, or project. They are for organizing reading, not a client portal or approval process.
02Which client and industry sources can I follow?
Follow RSS or Atom feeds, and check supported public pages in Sparkfeed. Coverage depends on the source.
03Can Sparkfeed write or send the brief?
No. It helps you collect and review published sources. Write and share the brief in your usual tools.
04How do I keep facts easy to check?
Open the original article and verify details before you use them. Sparkfeed keeps the source close to each item.
05What is a useful first step?
Start with one client folder and a few public sources. Check that they return the updates you need. Explore the live demo.